Online Retail Performance Peak Period 2018

How did online retail perform across the full Golden Quarter?

Black Friday was underwhelming in terms of online retail sales revenue growth in 2018 – up 7.3%, though well below forecast. Was this indicative of a drop in interest in the sales event, or did the volume get pulled forward into November as many retailers launched their campaigns earlier this year?

Join IMRG, the UK’s industry association for online retail, and Oracle Bronto as we review the performance of the 210 participants in IMRG’s online retail index to review performance over the Golden Quarter as a whole.

You will find out:

  • How the sales growth was shared over peak
  • What happened over the Black Friday period
  • How retailers structured their email marketing campaigns

This webinar will be 30 minutes long, and limited to 100 guests.  


Content will be provided by IMRG.  

  • Matthew Walsh

    Matthew Walsh

    Data and Retail Director, IMRG

    Matthew is responsible for all of the data and market reporting that IMRG publish. He produces the IMRG CapGemini Retail Index which is the largest and longest running eCommerce benchmark in the UK.
  • Andy Mulcahy

    Andy Mulcahy

    Strategy and Insight Director, IMRG

    Andy has worked at the heart of the online retail industry since 2010 – researching and producing reports on trends and developments affecting the sector. During that time, Andy has developed strong knowledge in multiple areas of online retail, with particular expertise in Black Friday.
Event Date 24th Jan 2019 to 24th Jan 2019
Event Time 14:00 to 14:30
Location Online